Top 5 Commonly Used Custom Sticker Materials (and when do you use them)

Custom stickers are an essential marketing tool for businesses of all sizes – allowing you to promote your company with a distinctive brand message. But before submitting your order, it’s important to understand which materials can effectively be used in different scenarios. In this blog post, we will discuss the top 5 commonly used custom sticker materials and what situations they should (and shouldn’t) be used in to ensure you get the most out of your investment! With insights gathered from our years of experience working with various brands, we can provide a comprehensive overview on how best to utilize these materials for maximum impact. Read more to dive deeper and learn more about each material type so that you never have to settle for second best again when designing custom stickers!

1) Vinyl Stickers: When it comes to durability and longevity, nothing beats vinyl stickers. These are the most popular type of custom sticker material due to their water-resistant nature and ability to hold up over time without fading or getting ruined. If you’re looking for a sticker that won’t wear out easily – then this is the perfect choice for you! Plus, these vinyl stickers feature an adhesive backside which makes them easy to stick in any surface making them ideal for outdoor use. You can also find specialty vinyls that are made with unique properties such as UV resistant coatings or anti-graffiti finishes which make them suitable for extra long-term purposes.

2) Paper Stickers: Paper stickers are the more affordable option when it comes to custom stickers. They come in a variety of finishes and are great for marketing campaigns that require a lower cost solution. These materials are usually printed on either glossy or matte adhesive paper which provides an ideal surface for high-quality designs with vivid colors. Paper sticker materials can be used both indoors and outdoors, however they do not have any water or UV resistant properties, so you should avoid using them in extremely hot and humid environments or places where your message will be exposed to frequent rainfalls or moisture.

3) Clear Stickers: These transparent labels allow you to display your brand logo without obstructing the view of whatever it’s applied on top of – making them perfect for glass surfaces such as windows or doors. Clear stickers are great for advertisements since they’re not only easy to read, but also aesthetically pleasing as well. This type of material is printed on a transparent plastic substrate and features an adhesive backing that sticks firmly in any smooth surface. The only downside is that clear stickers don’t have any waterproof properties so you should avoid putting them in areas exposed to heavy rainfalls or frequent moisture.

4) Polyester Stickers: For situations where you need your sticker to last longer than regular paper materials – polyester stickers are the perfect option. They feature a high-gloss finish which allows you to create vibrant designs with rich colors that won’t fade over time due to their UV resistance properties. Polyester stickers are incredibly durable and water-resistant making them perfect for outdoor use in areas with frequent rainfalls or moisture.

5) Bumper Stickers: Also known as car stickers, bumper stickers are an excellent way to spread your brand message while on the go! These materials are designed to stick firmly onto surfaces of any vehicle without causing any damage to the paint job – making them a great choice for those looking to reach people while they’re driving around town. Bumper stickers can be printed on either paper or vinyl depending on your requirements, however their adhesive backing is usually slightly different than other sticker types due to its strong bond capabilities.

Last Words

By now you should have a better understanding of how best to utilize each of these 5 custom sticker materials. Each one offers its own unique set of benefits and drawbacks, so it’s important to consider your needs before making a final decision. With that being said, you should now have the knowledge necessary to make an educated choice when selecting the perfect material for your next custom sticker project!

No matter what type of custom sticker you choose, always be sure to consult with a professional printer or designer beforehand in order to ensure that your project comes out looking just as amazing as you envisioned! With their help, you can rest assured that no detail will go overlooked and that your stickers will turn out exactly as planned – whether they’re designed for indoor or outdoor use.  So don’t forget to reach out to a professional before you make your final decision!  Happy custom sticker printing!